Prive Revaux Nigeria Luxury eyewear at a fair price, means not having to settle for just one look.
- Work: Branding & Marketting
The Challenge
Randomised words.
Prive Reveaux, a global fashion company, is one of the leading luxury and accessory brands in Nigeria, yet a problem still exists; Targeting the customers that matter.
Our Approach
Randomised words.
After embarking on a behavioral analytics research for High Net Worth Individuals, we created a ‘Reframe Yourself’ campaign, an initiative that communicates how everyone can be anyone with the right pair of sunglasses.
Result
Sales of over 350 sunglasses in the first month of the campaign
Increased digital engagement by 1000%