Freedom Network Bringing Banking Closer To You.
- Work: Branding & Marketting
The Challenge
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In an era where agency banking was a novel form of banking in the African market, Freedom Network needed to disruptively dominate the market to be at the forefront of the grassroots level.
Our Approach
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The first phase to finding a solution was to develop a communication campaign towards the branding, from pre-launch, to the launch/rebranding and sustenance content and communication strategies.
Result
The agency successfully planned and executed a campaign that led to a complete rebranding of the brand, and communication that led to increased audience following and engagement by more than 150%.
Channels; Digital media - Instagram, Twitter and digital news and blogging platforms
Channels; Digital media - Instagram, Twitter and digital news and blogging platforms